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Propaganda & persuasion / Garth S. Jowett, Victoria O'Donnell.

By: Contributor(s): Material type: TextPublication details: Los Angeles : SAGE, 2015.Edition: 6th edDescription: 462 p. : ill. col. ; 23 cmISBN:
  • 9781452257532
Subject(s): DDC classification:
  • 303.375
Contents:
1. What is propaganda and how does it differ from persuasion? -- 2. Propaganda through the ages -- 3. Propaganda institutionalized -- 4. Propaganda and persuasion examined -- 5. Propaganda and psychological warfare -- 6. How to analyze propaganda -- 7. Propaganda in action: four case studies -- 8. How propaganda works in modern society.
Summary: Covers the history of propaganda and offers insightful definitions and methods to analyze it providing fascinating examples, from ancient times to present day.
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Item type Current library Call number Status Barcode
Books Marbella International University Centre Library 303.375 JOW pro (Browse shelf(Opens below)) Available 10434

Includes bibliographical references and index.

1. What is propaganda and how does it differ from persuasion? --
2. Propaganda through the ages --
3. Propaganda institutionalized --
4. Propaganda and persuasion examined --
5. Propaganda and psychological warfare --
6. How to analyze propaganda --
7. Propaganda in action: four case studies --
8. How propaganda works in modern society.

Covers the history of propaganda and offers insightful definitions and methods to analyze it providing fascinating examples, from ancient times to present day.

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