Business in context : an introduction to business and its environment / David Needle.
Material type:
TextPublication details: Australia, etc. : Cengage, c2004.Edition: 5th edDescription: 578 p. ; 25 cmISBN: - 9781844806133
- 658
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
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Marbella International University Centre Library | 658 NEE bus (Browse shelf(Opens below)) | Available | 10018 |
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| 658 INT int An introductory guide to business / | 658 MUL ess Essentials of organisational behaviour / | 658 MUL man 2133 Management and organisational behaviour / | 658 NEE bus Business in context : | 658 NEE bus 2135 Business in context : an introduction to business and its environment | 658 OXF oxf The Oxford handbook of international business / | 658 ROB fun Fundamentals of management |
Includes index and glossary.
1. The concept of Business in Context --
Pt. 1. The environmental context.
2. Globalization.
3. Economy and the state.
4. Technology and labour.
5. Cultural and institutional frameworks --
Pt. 2. Organizational and strategic contexts.
6. Organizational and strategic contexts.
7. Management and leadership.
8. Strategy.
9. Business ethics and Corporate Social Responsibility --
Pt. 3. The activities context.
10. Innovation.
11. Operations.
12. Marketing.
13. Human Resource Management.
14. Finance and accounting.
What are the benefits and problems of off-shoring? Can firms really be as powerful as nation states? How useful is PEST for developing effective strategies? How will the 2008 financial crisis impact business? It introduces you to the full picture of modern business the innovators, the regulators, the defining issues, and the turbulence.
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