000			01969nam a2200253 i 4500
003			MIUC
005			20191023115216.0
008			160922s2011 enka 001 | eng d
020			_a9780199576203
040			_aMIUC _beng _cMIUC
082	0		_a302
100	1		_92418 _aFischhoff, Baruch, _d1946-
245	1	0	_aRisk : _ba very short introduction / _cBaruch Fischhoff and John Kadvany.
260			_aOxford : _bOxford University Press, _c2011.
300			_axiv, 162 p. : _bill. b&w ; _c18 cm.
490	1		_aVery short introductions ; _v270
500			_aIncludes index.
505	0		_aIntroduction -- Ch. 1. Risk decisions -- Ch. 2. Defining risk -- Ch. 3. Analysing risk -- Ch. 4. Making risk decisions -- Ch. 5. Risk perception -- Ch. 6. Risk communication -- Ch. 7. Risk, culture, and society -- Further reading.
520			_aWe find risks everywhere from genetically modified crops, medical malpractice, and stem-cell therapy to intimacy, online predators, identity theft, inflation, and robbery. They arise from our own acts and they are imposed on us. In this Very Short Introduction, Baruch Fischhoff and John Kadvany draw on the sciences and humanities to explore and explain the many kinds of risk. Using simple conceptual frameworks from decision theory and behavioural research, they examine the science and practice of creating measures of risk, showing how scientists address risks by combining historical records, scientific theories, probability, and expert judgment.Risk: A Very Short Introduction describes what has been learned by cognitive scientists about how people deal with risks, applying these lessons to diverse examples, and demonstrating how understanding risk can aid choices in everyday life and public policies for health, safety, environment, finance, and many other topics.
650		0	_91484 _aRisk-taking (Psychology)
650		0	_92419 _aRisk assessment
700	1		_4aut _92420 _aKadvany, John David
942			_2ddc _cBK