000 02005nam a2200217 i 4500
003 MIUC
005 20190618094837.0
008 150617s2015 enka|||| |||| 001 | eng d
020 _a9781292017174
040 _aMIUC
_beng
_cMIUC
082 0 _a658.45
100 1 _91931
_aShaw, Graham
245 1 4 _aThe art of business communication :
_bhow to use pictures, charts and graphs to make your message stick /
_cGraham Shaw.
260 _aHarlow :
_bFT Publishing,
_c2014.
300 _axxiii, 184 p. ;
_bill. b&w ;
_c24 cm.
505 0 _aIntroduction: Why visual works -- Ch. 1. Building your drawing skills -- Ch. 2. How to think in pictures -- Ch. 3. Communicating with drawings -- Ch. 4. The power of two visuals -- Ch. 5. Making key messages memorable -- Ch. 6. Metaphors and similes -- Ch. 7. Business models and processes -- Ch. 8. Bringing graphs and charts to life -- Ch. 9. Brilliant bullet points -- Ch. 10. Visual mapping -- Ch. 11. Your visual toolkit.
520 _aWhether it’s in emails, documents, presentations, meetings or tweets, we’re all being bombarded by millions of words every day. So, how do you make your message stand out and stick amongst all this chatter? The answer is simple – just get visual! With a straightforward doodle or a quick illustration you’ll revolutionise how your message impacts your audience. And The Art of Business Communication will show you how to do it. Can’t draw? No Picasso? No problem! You’ll be amazed at how easy it is to add a simple yet powerful visual dimension to any message or business communication so that all your ideas, presentations, documents and meetings are brought to life and make a meaningful and memorable impact. Everything becomes easier to say, problems are explained and solved in a flash and the complex quickly becomes clear. So, to make your point and make it matter – make it visual.
650 0 _91562
_aVisual communication
650 0 _9524
_aBusiness communication
942 _2ddc
_cBK