000 04285nam a2200289 i 4500
003 MIUC
005 20180515173008.0
008 080319s2009 nyua 001 | eng
020 _a9780805864502
040 _aMIUC
_beng
_cMIUC
082 0 _a302.23
245 0 0 _aMedia effects :
_badvances in theory and research /
_cedited by Jennings Bryant and Mary Beth Oliver.
250 _a3rd ed.
260 _aNew York ;
_aLondon :
_bRoutledge,
_c2009.
300 _axv, 640 p. :
_bill. b&w. ;
_c26 cm.
490 1 _aCommunication series. Communication theory and methodology
504 _aIncludes bibliographical references and index.
505 0 _aCh. 1. How the news shapes our civic agenda / Maxwell McCombs, Amy Reynolds -- Ch. 2. News framing theory and research / David Tewksbury, Dietram A. Scheufele -- Ch. 3. Growing up with television: cultivation processes / Michael Morgan, James Shanahan, Nancy Signorielli -- Ch. 4. Media consumption and perceptions of social reality: effects and underlying processes / L. J. Shrum -- Ch. 5. Media priming: an updated synthesis / David R. Roskos-Ewoldsen, Beverly Roskos-Ewoldsen, Francesca Dillman Carpentier -- Ch. 6. Social cognitive theory of mass communication / Albert Bandura -- Ch. 7. Mass media attitude change: implications of the elaboration likelihood model of persuasion / Richard E. Petty, Pablo Briñol, Joseph R. Priester -- Ch. 8. Uses-and-gratifications perspective on media effects / Alan M. Rubin -- Ch. 9. Where psychophysiology meets the media: taking the effects out of mass media research / Annie Lang, Robert F. Potter, Paul Bolls -- Ch. 10. Media and civic participation: on understanding and misunderstanding communication effects / Dhavan V. Shah, Hernando Rojas, Jaeho Cho -- Ch. 11. Political communication effects / Douglas M. McLeod, Gerald M. Kosicki, Jack M. McLeod -- Ch. 12. Mass media, social perception, and the third-person effect / Richard M. Perloff -- Ch. 13. Media violence / Glenn G. Sparks, Cheri W. Sparks, Erin A. Sparks -- Ch. 14. Fright reactions to mass media / Joanne Cantor -- Ch. 15. Effects of sex in the media / Richard Jackson Harris, Christopher P. Barlett -- Ch. 16. Effects of racial and ethnic stereotyping / Dana Mastro -- Ch. 17. Content patterns and effects surrounding sex-role stereotyping on television and film / Stacy L. Smith, Amy D. Granados -- Ch. 18. The effects of media on marketing communications / David W. Stewart, Paul A. Pavlou -- Ch. 19. Educational television and interactive media for children: effects on academic knowledge, skills, and attitudes / Shalom M. Fisch -- Ch. 20. Public communication campaigns: theoretical principles and practical applications / Ronald E. Rice, Charles K. Atkin -- Ch. 21. Effects of media on personal and public health / Kim Walsh-Childers, Jane D. Brown -- Ch. 22. Effects of media on eating disorders and body image / Michael P. Levine, Kristen Harrison -- Ch. 23. Individual differences in media effects / Mary Beth Oliver, K. Maja Krakowiak -- Ch. 24. Entertainment and enjoyment as media effects / Vorderer, Tilo Hartmann -- Ch. 25. Effects of computer/video games and beyond / Kwan Min Lee, Wei Peng, Namkee Park -- Ch. 26. Effects of the Internet / Carolyn A. Lin -- Ch. 27. Effects of mobile communication / Scott W. Campbell, Rich Ling.
520 _aWith contributions from some of the finest scholars in the discipline, Media Effects serves not only as a comprehensive reference volume for media effects study but also as an exceptional textbook for advanced courses in media effects. Covering the breadth of the media effects arena, this third edition provides updated material as well as new chapters focusing on effects of mobile media and other technologies. As this area of study continues to evolve, Media Effects will serve as a benchmark of theory and research for current and future generations of scholars.
650 0 _9135
_aMass media
_yUnited States
_xPsychological aspects
650 0 _9135
_aMass media
_yUnited States
_xSocial aspects
650 0 _9158
_aMass media
_xPolitical aspects
_yUnited States
700 1 _9159
_aBryant, Jennings
700 1 _9160
_aOliver, Mary Beth
830 0 _9161
_aCommunication series.
_pCommunication theory and methodology
942 _2ddc
_cBK