000			01971nam a2200241 i 4500
003			MIUC
005			20210203091758.0
008			150109s2012 maua|||| |||| 001 | eng d
020			_a9781592537198
040			_aMIUC _beng _cMIUC
082	0		_a701
100	1		_91438 _aSherin, Aaris
245	1	0	_aDesign elements : _bcolor fundamentals ; a graphic style manual for understanding how color affects design / _cAaris Sherin.
264		1	_aBeverly : _bRockport Publishers, _c2012.
300			_a159 p. : _bill. col. ; _c26 cm.
490	0		_aDesign Element Series
500			_aIncludes index.
505	0		_aIntroduction: Color in design -- 1. Communicating with color -- 2. Form and space -- 3. Meaning and emotion -- 4. Organizing with color -- 5. Rules for working with color.
520			_aColor is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design. With this book, designers will: - Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order - See how known pairings and selection methods can be used in real-world projects - Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations - Realize the basic tenets of color theory as it is broken down into clear and actionable directives - Uncover tips and techniques for using color in client-based design work. Discover the basic rules for working with color as well as when it's ok to break the rules with Design Elements, Color Fundamentals!
650		0	_9783 _aColor in design _vHandbooks, manuals, etc.
650		0	_9777 _aGraphic arts
942			_2ddc _cBK