000 01384nam a2200241 i 4500
003 MIUC
005 20190423163209.0
008 150108s2014 enk||||| |||| 001 | eng d
020 _a9780273761143
040 _aMIUC
_beng
_cMIUC
082 0 _a658.4
100 1 _91418
_aStutely, Richard,
_d1955-
245 1 0 _aThe definitive business plan :
_bthe fast track to intelligent planning for executives and entrepreneurs /
_cRichard Stutely.
250 _a3rd ed.
260 _aHarlow :
_bPearson,
_c2012.
300 _a352 p. ;
_c24 cm.
500 _aIncludes index.
505 0 _a1. What's it all about? -- 2. A winning presentation -- 3. Getting dow to it -- 4. Know yourself -- 5. Know the world -- 6. The core of your plan -- 7. About the numbers -- 8. Getting to gross profit -- 9. Getting to net profit -- 10. Funding the business -- 11. Managing risks -- 12. Getting it approved -- 13. Now make it happen.
520 _aIt will ensure the business plan is robust enough to start, run or revitalise any business enterprise. Whether the goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, it will help to deliver the information the decision-makers are really looking for.
650 0 _9320
_aBusiness planning
650 0 _9877
_aStrategic planning
942 _2ddc
_cBK