000 01029nam a22003255i 4500
001 22295403
005 20240124132511.0
008 211102s2022 nyu 000 0 eng
906 _a0
_bibc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
925 0 _aacquire
_b1 shelf copy
_xpolicy default
010 _a 2021949865
020 _a9780198856764
_q(paperback)
020 _z9780192598776
020 _z9780192598783
_q(epub)
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
100 1 _aWest, Douglas,
_eauthor.
245 1 0 _aStrategic marketing :
_bcreating competitive advantage /
_cDouglas West, John Ford, Essam Ibrahim, Matteo Montecchi.
250 _a4.
263 _a2205
264 1 _aNew York :
_bOxford University Press,
_c2022.
300 _apages cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
700 1 _aFord, John,
_eauthor.
700 1 _aIbrahim, Essam,
_eauthor.
700 1 _aMontecchi, Matteo,
_eauthor.