000 01835cam a2200289 i 4500
001 001914
003 MIUC
005 20211104152631.0
008 180111s2020 maua b 001 0 eng
020 _a9781292262253
040 _aDLC
_beng
_cDLC
_erda
_dDLC
082 0 0 _a658.049
_223
100 1 _aWild, John J.
_eauthor
_95461
245 1 0 _aInternational business :
_bthe challenges of globalization /
_cJohn J. Wild, Kenneth L. Wild.
250 _aNinth Edition, Global Edition.
264 1 _aHarlow, etc. :
_bPearson,
_c2020.
300 _axxvi, 443 pages ;
_bcolor illustrations ;
_c28 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aPt. 1. Global business environment -- Ch.1. Globalization -- Pt. 2. National business environments -- Ch. 2. Cross-cultural business -- Ch. 3. Political economy and ethics -- Ch. 4. Economic development of nations -- Pt. 3. International trade and investment -- Ch. 5. International trade theory -- Ch. 6. Political economy of trade -- Ch. 7. Foreign direct investment -- Ch. 8. Regional economic integration -- Pt. 4. The international financial system -- Ch. 9. International financial markets -- Ch. 10. International monetary system -- Pt. 5. International business management -- Ch. 11. International strategy and organization -- Ch. 12. Analyzing international opportunities -- Ch. 13. Selecting and managing entry modes -- Ch. 14. Developing and marketing products -- Ch. 15. Managing international operations -- Ch. 16. Hiring and managing employees.
650 0 _aInternational business enterprises
_xManagement.
650 0 _aInternational trade.
700 1 _aWild, Kenneth L.
_eauthor
_95462
942 _2ddc
_cBK