000 06773nam a2200241 i 4500
003 MIUC
005 20200115115714.0
008 170116s2015 enka 001 0 eng
020 _a9780415624701
040 _aMIUC
_beng
_cMIUC
082 0 _a658.049
245 0 0 _aInternational business strategy :
_btheory and practice /
_cedited by Peter J Buckley and Pervez N Ghauri.
260 _aLondon ;
_aNew York :
_bRoutledge,
_c2015.
300 _axii, 664 p. :
_bill. b&w ;
_c25 cm.
504 _aIncludes bibliographical references and index.
505 0 0 _gPt. 1.
_tBasic Concepts of International Business: What is International Business? --
_gCh. 1.
_tIntroduction --
_gCh. 2.
_tThe Foreign Investment Decision Process /
_rYair Aharoni --
_gCh. 3.
_tInternational Investment and International Trade in the Product Cycle /
_rRaymond Vernon --
_gCh. 4.
_tThe Uppsala Internationalization Process Model Revisited: From liability of foreignness to liability of outsidership /
_rJan Johanson & Jan-Erik Vahlne.
_gCh. 5.
_tThe Eclectic Paradigm as an Envelope for Economic and Business Theories of MNE Activity /
_rJohn Dunning --
_gCh. 6.
_tThe Internalisation Theory of the Multinational Enterprise: A review of the progress of a research agenda after 30 years /
_rPeter J. Buckley and Mark C. Casson --
_tCase Study 1: Internationalization of Brewery Companies: The case of Carlsberg /
_rJens Gammelgaard --
_gPt. 2.
_tGlobal Strategy.
_gCh. 7.
_tIntroduction --
_gCh. 8.
_tGlobalisation, Economic Geography and the Strategy of Multinational Enterprises /
_rPeter J. Buckley and Pervez N. Ghauri --
_gCh. 9.
_tSemiglobalisation and International Business Strategy /
_rPankaj Ghemawat --
_gCh. 10.
_tDo Regions Matter? An integrated institutional and semiglobalization perspective on the internationalization of MNEs /
_rJean-Luc Arregle, Toyah L. Miller, Michael A. Hitt and Paul W. Beamish.
_gCh. 11.
_tDo Managers Behave the way Theory Suggests? A choice-theoretic examination of foreign direct investment location decision-making /
_rPeter J., Timothy M. Devinney, & Jordan J. Louviere.
_gCh. 12.
_tTowards More Realistic Conceptualisations of Foreign Operation Modes /
_rGabriel R.G. Benito, Bent Petersen and Lawrence S. Welch --
_tCase Study 2: Danone: a French multinational expanding into the global market /
_rSylvie Hertrich, Michel Kalika and Ulrike Mayrhofer --
_gPt. 3.
_gOrganizing the Multinational Enterprise --
_gCh. 13.
_tIntroduction --
_gCh. 14.
_tOrganizing for Worldwide Effectiveness: The transnational solution /
_rChristopher A. Bartlett and Sumatra Ghoshal --
_gCh. 15.
_tFirm Resources and Sustained Competitive Advantage /
_rJay Barney --
_gCh. 16.
_tKnowledge, Bargaining Power and the Instability of International Joint Ventures /
_rAndrew C. Inkpen and Paul W. Beamish --
_gCh. 17.
_tMimetic and Experiential Effects in International Marketing Alliance Formations of US Pharmaceuticals: An event history analysis /
_rSengun Yeniyurt, Janell, D. Townsend, S. Tamer-Cavusgil and Pervez N. Ghauri.
_tCase Study 3: Organizing the Multinational Enterprise: Renault-Nissan-Daimler: A Global Strategic Alliance /
_rChristoph Barmeyer and Ulrike Mayrhofer --
_gPt. 4.
_tExternal Relationships --
_gCh. 18.
_tIntroduction --
_gCh. 19.
_tOvercoming the Liability of Foreignness /
_rSrilata Zaheer --
_gCh. 20.
_tDown with MNE-Centric Theories: Market entry and expansion as the bundling of MNE and local assets /
_rJean-François Hennart --
_gCh. 21.
_tNetwork View of MNCs' Socio-Political Behaviour /
_rAmjad Hadjikhani, Joong-Woo Lee and Pervez N. Ghauri.
_gCh. 22.
_tWeight Versus Voice: How foreign subsidiaries gain attention from corporate headquarters /
_rCyril Bouquet and Julian Birkinshaw --
_tCase Study 4: Axis Communications: Building the Global Market for Network Surveillance Cameras /
_rUlf Elg and Janina Schaumann --
_gPt. 5.
_tCulture and International Business.
_gCh. 23.
_tIntroduction --
_gCh. 24.
_tCultural Distance Revisited: Toward a more rigorous conceptualization and measurement of cultural differences /
_rOded Shenkar --
_gCh. 25.
_tTransforming Disadvantages into Advantages: Developing-country MNEs in the least developed countries /
_rAlvaro Cuervo-Cazurra, A. and Mehmet Genc --
_gCh. 26.
_tMerging Without Alienating: Interventions promoting cross-border organizational integration and their limitations /
_rMary Yoko Brannen and Mark F. Peterson.
_gCh. 27.
_tPsychic Distance and Buyer-Seller Interaction /
_rLars Hallén and Finn Wiedersheim-Paul --
_tCase study 5: UniCredit Group: A bank goes East /
_rStefan Schmid, Dennis J. Wurster and Thomas Kotulla --
_gPt. 6.
_tEmerging Markets --
_gCh. 28.
_tIntroduction --
_gCh. 29.
_tThe Determinants of Chinese Outward Foreign Direct Investment /
_rPeter J. Buckley, L. Jeremy Clegg, Adam R. Cross, Xin Liu, Hinrich Voss and Ping Zheng --
_gCh. 30.
_tMarket Driving Multinationals and their Global Sourcing Networks /
_rPervez N. Ghauri, Veronika Tarnovskaya and Ulf Elg --
_gCh. 31.
_tStrategies that Fit Emerging Markets /
_rTarun Khanna, Krishna G. Palepu and Jayant Sinha --
_gCh. 32.
_tThe Hidden Risks in Emerging Markets /
_rHenisz J. Witold and Bennet A. Zelner --
_tCase Study 6: Internationalisation of Indian Pharmaceutical Multinationals /
_rSurender Munjal.
520 _aWith stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, external relationships and the challenges found in an increasingly multicultural world. Each part begins with a presentation of the issues and controversies faced in that particular area, followed by a synthesis of the research which provides avenues for future research. To facilitate and encourage further debate and learning, each part also includes at least one original case study. Compiled by two of the World's leading scholars of international business, and supplemented with critical commentaries and a range of integrative case studies, this comprehensive textbook provides advanced students of international business and strategy with a resource that will be invaluable in their studies and beyond.
650 0 _9233
_aInternational business enterprises
_xManagement
_vCross-cultural studies
_vCase studies
650 0 _9565
_aInternational trade
_vCase studies
700 1 _4edt
_92886
_aBuckley, Peter J.,
_d1949-
700 1 _4edt
_92887
_aGhauri, Pervez N.,
_d1948-
942 _2ddc
_cBK