Your search returned 19 results.

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The business plan workbook : a step-by-step guide to creating and developing a successful business / Colin Barrow, Paul Barrow and Robert Brown. by

Edition: Ninth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Kogan Page, 2018

Availability: Not available: Marbella International University Centre: Lost (1).

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Understanding social media : how to create a plan for your business that works / Damian Ryan. by

Ryan, Damian

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Philadelphia ; New Delhi : Kogan Page, c2015

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 RYA und.

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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan. by

Ryan, Damian

Edition: 3rd ed.

Material type:

Text; Format: print

Publication details: London ; Philadelphia ; New Delhi : Kogan Page, c2014

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 RYA und.

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Market research in practice : an introduction to gaining greater market insight / Paul Hague, Matthew Harrison, Julia Cupman and Oliver Truman. by

Series: Market research in practice series

Edition: Third edition.

Material type:

Text; Format: print

Publication details: London, etc. : Kogan Page, 2016

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.83 MAR mar 938.

Lists:

BA50082O: Group Business Development Applied Project.

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Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth. by

Kingsnorth, Simon [edt]

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London, etc. : Kogan Page, 2016

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 KIN dig.

Lists:

BA40097O: Principles of Digital and Social Media Marketing Advertising.

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Retail marketing strategy : delivering shopper delight / Constant Berkhout. by

Berkhout, Constant

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Philadelphia ; New Delhi : Kogan Page, 2016

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 BER ret.

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Leading digital strategy : driving business growth through effective e-commerce / Christopher Bones and James Hammersley. by

Material type:

Text; Format: print

Publication details: London, etc. : Kogan Page, 2015

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 BON lea.

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The market research and insight yearbook : transforming evidence into impact / MRS. by

Market Research Society

Material type:

Text; Format: print

Publication details: London, etc. : Kogan Page, 2016

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.83 MAR mar.

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Planning and managing public relations campaigns / Anne Gregory. by

Gregory, Anne, 1953-

Series: PR in practice series

Edition: 2nd ed.

Material type:

Text; Format: print

Publication details: London : Philadelphia : Kogan Page, 2010

Availability: Items available for loan: Marbella International University Centre (1)Call number: 659.2 GRE pla.

10.

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Effective media relations : how to get results / Michael Bland, Alison Theaker & David Wragg. by

Series: PR in practice series

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London, etc. : Kogan Page, 2005

Availability: Items available for loan: Marbella International University Centre (1)Call number: 659.2 BLA eff.

11.

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The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vincent Bastien. by

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Philadelphia : Kogan Page, 2012

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 KAP lux.

12.

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How to grow leaders : the seven key principles of effective leadership development / John Adair. by

Adair, John Eric, 1934-

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Sterling : Kogan Page, c2005

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.409 ADA how.

13.

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The advertised mind : groundbreaking insights into how our brains respond to advertising / Erik du Plessis. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Original language: Dutch

Publication details: London ; Philadelphia : Kogan Page, 2005

Availability: Items available for loan: Marbella International University Centre (1)Call number: 659.101 DU adv.

14.

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Armstrong's handbook of human resource management practice : a guide to the theory and practice of people management / Michael Armstrong with Stephen Taylor. by

Edition: Sixteenth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: London ; New York, NY : Kogan Page, 2023

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.3 ARM arm 1977.

Lists:

BA3MS59O: Managing People and Systems.

15.

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Armstrong's handbook of reward management practice : improving performance through reward / Michael Armstrong and Duncan Brown. by

Edition: Seventh edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: New York : Kogan Page, [2023]

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.3 ARM arm 1978.

Lists:

BA3MS59O: Managing People and Systems.

16.

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Armstrong's handbook of strategic human resource management : improve business performance through strategic people management / Michael Armstrong. by

Edition: Seventh Edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: London ; New York : Kogan Page, 2021

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.3 ARM arm.

17.

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Social media strategy : a practical guide to social media marketing and customer engagement / Julie Atherton. by

Atherton, Julie (Business strategist) [author.]

Edition: Second edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: London ; New York, NY : Kogan Page, 2023

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.872 ATH soc.

18.

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Introduction to human resource management : a guide to HR in practice / Charles Leatherbarrow and Janet Fletcher. by

Edition: Fourth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: London : Kogan Page, [2019]

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.3 LEA int.

Lists:

BA3MS59O: Managing People and Systems.

19.

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Malcolm McDonald on marketing planning : understanding marketing plans and strategy / Malcolm McDonald. by

McDonald, Malcolm [author.]

Edition: 2nd edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: United Kingdom ; New York : Kogan Page, 2017

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.802 MCD mal.

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Your search returned 19 results.