Business research methods / Emma Bell, Alan Bryman, Bill Harley.

By:

Bryman, Alan [author.]

Contributor(s):

Material type:

TextPublisher: Oxford, United Kingdom ; New York, NY : Oxford University Press, [2022]Edition: Sixth editionDescription: xl, 647 pages : illustrations ; 27 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780198869443
0198869444

Subject(s):

DDC classification:

658.0072 23

LOC classification:

HD30.4 .B79 2022

Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through 'tips and skills' boxes. In addition to a broad range of relevant examples, it features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it up.

List(s) this item appears in: BA60070O: Marketing Research Project | MS70127O: International Business Management Project

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Marbella International University Centre Library	650.072 BEL bus (Browse shelf(Opens below))	Available	12411