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Marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 15th global edition.
Material type: Text; Format:
print
Publication details: Boston, etc. : Person, c2016
Availability: Items available for loan: Marbella International University Centre (2)Call number: 658.8 KOT mar, ...
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Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 16th ed., Global edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, etc. : Pearson, 2016
Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 KOT pri.
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37.
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The experience economy / B. Joseph Pine II, James H. Gilmore. by
Edition: Updated edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Harvard Business Review Press, c2011
Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.5 PIN exp.
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