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161.

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Cross-cultural business behavior : a guide for global management / Richard R. Gesteland. by

Gesteland, Richard R

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Copenhagen : Portland, OR : Copenhagen Business School Press ; distribution: International Specialized Book Services, 2012

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.049 GES cro.

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162.

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Communication skills for business professionals / Celeste Lawson, Robert Gill, Angela Feekery, Mieke Witsel. by

Lawson, Celeste, Dr [author.]

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Cambridge ; New York, NY : Cambridge University Press, [2019]

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.45 LAW com.

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163.

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Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter. by

Lee, Kiefer
Carter, S. (Steve)

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford : Oxford University Press, c2012

Online resources:

Publisher description

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.84 LEE glo.

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164.

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Doing business research : a guide to theory and practice / Nick Lee ; with Ian Lings. by

Lee, Nick, 1975-
Lings, Ian

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Los Angeles ; London : SAGE, 2008

Availability: Items available for loan: Marbella International University Centre (1)Call number: 650.072 LEE doi.

Lists:

BA60070O: Marketing Research Project,
MS70127O: International Business Management Project.

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165.

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Developing employability for business / Maryvonne Lumley, James Wilkinson. by

Lumley, Maryvonne [author.]
Wilkinson, James [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Availability: Items available for loan: Marbella International University Centre (1)Call number: 650.1 LUM dev.

Lists:

BA4MS06O: Employability Skills.

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166.

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Corporate governance / Christine A. Mallin. by

Mallin, Chris A [author.]

Edition: Sixth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.4 MAL cor 2112.

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167.

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Malcolm McDonald on marketing planning : understanding marketing plans and strategy / Malcolm McDonald. by

McDonald, Malcolm [author.]

Edition: 2nd edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: United Kingdom ; New York : Kogan Page, 2017

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.802 MCD mal.

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168.

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Business and professional communication : keys for workplace excellence / Kelly M. Quintanilla, Texas A&M University, Shawn T. Wahl, Missouri State University. by

Quintanilla, Kelly M [author.]
Wahl, Shawn T [author.]

Edition: Fourth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Los Angeles : SAGE, [2020]

Availability: Items available for reference: Marbella International University Centre: Ordered (1)Call number: 658.45 QUI bus.

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169.

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International human resource management / [edited by] B. Sebastian Reiche, Helene Tenzer & Anne-Wil Harzing. by

Reiche, B. Sebastian [editor.]
Tenzer, Helene [editor.]
Harzing, Anne-Wil [editor.]

Edition: Sixth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.3 REI int.

Lists:

BA6MS92O: Cross Cultural Management.

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170.

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Business sustainability, corporate governance, and organizational ethics / Zabihollah Rezaee with Timothy Fogarty. by

Rezaee, Zabihollah, 1953- [author.]
Fogarty, Timothy, 1953- [author.]

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Hoboken, New Jersey : Wiley, [2020]

Availability: Items available for reference: Marbella International University Centre: Ordered (1)Call number: 174.4 REZ bus.

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171.

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Understanding digital marketing : a complete guide to engaging customers and implementing successful digital campaigns / Damian Ryan. by

Ryan, Damian [author.]

Edition: Fifth edition

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.8 RYA und.

Lists:

BA40097O: Principles of Digital and Social Media Marketing Advertising,
MS60046O: Consumer Behaviour.

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172.

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Research methods for business students / Mark N. K. Saunders, Philip Lewis, Adrian Thornhill. by

Saunders, M. N. K [author.]
Lewis, Philip, 1945- [author]
Thornhill, Adrian [author]

Edition: Ninth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Harlow, England ; New York : Pearson, 2023

Availability: Items available for loan: Marbella International University Centre (1)Call number: 650.072 SAU res.

Lists:

BA60070O: Marketing Research Project,
MS70127O: International Business Management Project.

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173.

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Exploring strategy : text and cases / Richard Whittington, Said Business School, University of Oxford, Duncan Angwin, Nottingham University Business School, Patrick Regnér, Stockholm School of Economics, Gerry Johnson, Lancaster University Management School, Kevan Scholes, Sheffield Business School. by

Johnson, Gerry [author.]
Whittington, Richard, 1958- [author.]

Edition: Thirteenth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Harlow, England ; New York : Pearson, 2023

Availability: Items available for loan: Marbella International University Centre (1)Call number: 658.4012 WHI exp.

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