Beyond dealmaking five steps to negotiating profitable relationships / [electronic resource] :
Melanie Billings-Yun.
- San Francisco : Jossey-Bass, 2009.
- 1 online resource (xix, 279 p.) : ill. b&w.
Includes bibliographical references and index.
Pt. 1. Why relationship matter -- Ch. 1. The goal is not a good deal, but a good outcome -- Ch. 2. Even monkeys demand fairness -- Ch. 3. The power of us -- Pt. 2. The mind of the negotiator -- Ch. 4. The four pillars of relationship negotiation -- Ch. 5. Don’t feed the bears! -- Ch. 6. Be prepared -- Pt. 3. Five steps to success -- Ch. 7. Goals – What you really want -- Ch. 8. Routers – How to get there -- Ch. 9. Arguments – Making your case -- Ch. 10. Substitutes – The backup plan -- Ch. 11. Persuasion – Winning them over -- Pt. 4. Conclusion -- Ch. 12. You can negotiate! -- Appendix A: GRASP negotiation plan -- Appendix B: Post-negotiation evaluation.
Negotiation is the process of connecting with another person or persons, resolving your differences, and coming up with solutions