TY  - BOOK
AU  - Aronson,Elliot
AU  - Aronson,Joshua
TI  - The social animal
SN  - 9781429233415
U1  - 302 
PY  - 2012///
CY  - New York
PB  - Worth Publishers
KW  - Social psychology
N1  - Contains a glossary; Includes bibliographical references and index; 1. What is social psychology? --
2. Conformity --
3. Mass communication, propaganda and persuasion --
4. Social cognition --
5. Self-justification --
6. Human aggression --
7. Prejudice --
8. Liking, loving and interpersonal sensitivity --
9. Social psychology as a science
N2  - A compelling introduction to modern social psychology. Through vivid narrative, lively presentations of important research, and intriguing examples, it probes the patterns and motives of human behavior, covering such diverse topics as terrorism, conformity, politics, race relations, advertising, and interpersonal attraction
ER  -