Flick, Uwe, 1956-

Introducing research methodology : a beginner's guide to doing a research project / Uwe Flick. - Los Angeles : Sage, 2011. - xx, 271 p. : ill. b&w ; 23 cm.

Includes bibliographical references and index.

Pt. 1. Orientation.
1. Why social research?.
2. From research idea to research question.
3. Reading and reviewing the literature --
Pt. 2. Planning and design.
4. Planning social research: steps in the research process.
5. Designing social research.
6. Deciding your methods --
Pt. 3. Working with data.
7. Gathering data: quantitative and qualitative approaches.
8. Analyzing quantitative and qualitative data.
9. E-research: doing social research online.
10. Integrated social research: combining different research approaches --
Pt. 4. Reflection and writing.
11. What is good research? Evaluating your research project.
12. Ethical issues in social research.
13. Writing research and using results.

Focuses on the process of producing and undergraduate research project, giving fundamental data collection and analysis skills, as well as a good understanding of the research process as a whole, offering practical research techniques and basic explanations of methodological issues.

9781849207812


Social sciences--Research
Research--Methodology

300.72