Comparing political communication :  theories, cases, and challenges / 
edited by Frank Esser, Barbara Pfetsch. 
 - Cambridge, UK ;  New York :  Cambridge University Press,  2004. 
 - xvii, 418 p. :  ill. b&w ;  24 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/> Introduction --  Comparing political communication: reorientations in a changing world /   Theories and methods --  Americanization, globalization, and secularization: understanding the covergence of media systems and political communication /   Transnational trends in Political Communication: conventional view and new realities /  Comparing mass communication systems: media formats, media contents, and media processes /  Designs and methods of comparative political communication research /  Cases --  Global political communication: good governance, human development, and mass communication /  Local political communication: media and local publics in the age of globalization /  Strategic political communication: mobilizing public opinion in “audience democracies” /  Political campaign communication: conditional convergence of modern media elections /   Political communicationand electronic democracy: American exceptionalism of global trend? /  Political news journalists: Partisanship, professionalism, and Political Role in five countries /  Political communication messages: Pictures of our world on international televisión news /  Political communication effects: the impact of mass media and personal conversations on voting /  Perspective and challenges --  State of the art of comparative political communication research: poised for maturity? /  From political culture to political communications culture: a theoretical approach to comparative analysis /  Problems of comparative political communication research: culture as a key variable /  Meeting the challenges of global communication and political integration: the significance of comparative research in a changing world /  Barbara Pfetsch and Frank Esser --  Daniel C. Hallin and Paolo Mancini --  Daniel L Swanson --  Hans J. Kleinsteuber --  Werner Wirth and Steffen Kolb --  Pippa Norris --  Sabine Lang --  Hanspeter Kriesi --  Christina Holtz-Bacha --  Thomas Zittel --  Wolfgang Donsbach and Thomas E. Patterson --  Patrick Rössler --  Rüdiger Schmmitt-Beck --  Michael Gurevitch and jay G. Blumler --  Robert L. Stevenson --  Robert L. Stevenson --  Frank Esser and Barbara Pfetsch.  Ch. 1.  Pt. 1.  Ch. 2.  Ch. 3.  Ch. 4.  Ch. 5.  Pt. 2.  Ch. 6.  Ch. 7.  Ch. 8.  Ch. 9.  Ch. 10.  Ch. 11.  Ch. 12.  Ch. 13.  Pt. 3.  Ch. 14.  Ch. 15.   Ch. 16.  Ch. 17. 
<br/><br/> Aimed at providing a comprehensive understanding of comparative political communication, this volume analyzes the media systems of Europe and America. It considers whether election campaigns around the world have become "Americanized," how international news journalists understand their jobs and produce different forms of television news programs, and how governmental media relations and news management efforts evolve in different political systems. The book analyzes transnational similarities and dissimilarities in the context of their potential effects on society and democracy. 
<br/><br/><label>ISBN: </label>9780521535403 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in politics--Comparative method<br/>Mass media--Political aspects--Comparative method<br/>Communication in politics--Cross-cultural studies<br/>Mass media--Political aspects--Cross-cultural studies
<br/><br/><label>Dewey Class. No.: </label>320.014