TY  - BOOK
AU  - Price,Vincent
TI  - Public opinion 
T2  - Communication concepts,
SN  - 9781452246154
U1  - 303.38 
PY  - 1992///
CY  - Newbury Park, etc.
PB  - SAGE
KW  - Public opinion
N1  - Includes bibliographical references and index; Ch. 1. Introduction -- 
Ch. 2. Problems of Public Opinion -- 
Ch. 3. Conceptualizing the Public -- 
Ch. 4. Conceptualizing Opinions -- 
Ch. 5. Conceptualizing Public Opinion Processes
N2  - Public opinion - is it a simple aggregation of individual views, or is it some kind of collective-level, emergent product of debate? What is the role of public opinion in popular government? How do the mass media shape public opinion or link it with governmental decision-making? This book explores such questions by tracing the historical development and application of the concept of public opinion
UR  - http://ebookcentral.proquest.com/lib/miu/detail.action?docID=997126
ER  -