TY  - BOOK
AU  - Mooij,Marieke K.de
TI  - Consumer behavior and culture: consequences for global marketing and advertising 
SN  - 0761926690
U1  - 658.8342 
PY  - 2004///
CY  - Thousand Oaks, etc.
PB  - SAGE
KW  - Consumer behavior
KW  - Cross-cultural studies
KW  - Consumers
KW  - Psychology
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -