TY  - BOOK
AU  - Trompenaars,Alfons
AU  - Hampden-Turner,Charles
TI  - Riding the waves of culture: understanding diversity in global business 
SN  - 9781904838388
U1  - 658.3 
PY  - 2012///
CY  - London, Boston
PB  - Nicholas Brealey Publishing
KW  - Comparative management
KW  - Management
KW  - Cross-cultural studies
KW  - Corporate culture
KW  - Social values
KW  - Intercultural communication
KW  - Diversity in the workplace
N1  - Includes index; 1. An introduction to culture -- 
2. The one best way of organizing does not exist -- 
3. The meaning of culture -- 
4. Relationships and rules -- 
5. The group and the individual -- 
6. Feelings and relationships -- 
7. How far we get involved -- 
8. How we accord status -- 
9. How we manage time -- 
10. How we relate to Nature -- 
11. National cultures and corporate cultures -- 
12. Toward international and transnational management -- 
13. Reconciling cultural dilemmas --
14. When two worlds collide -- 
15. The diversity of diversity
N2  - The definitive guide to cross-cultural management--updated to help you lead effectively during a time of unprecedented globalization. It is the standard guide to leading effectively in an international business context, tanking you beyond cross-cultural awareness and issues to help you take strategic advantage of cultural differences in the business environment
ER  -