Spreadsheet modeling and decision analysis : a practical introduction to business analytics / Cliff T. Ragsdale.

By:

Ragsdale, Cliff T, 1960-

Material type:

TextPublication details: Boston : Cengage Learning, [2018].Edition: Eighth editionDescription: xviii, 845 p. : ill. b&w ; 26 cmISBN:

130594741X
9781305947412

Other title:

Practical introduction to business analytics

Subject(s):

DDC classification:

658.4032

Contents:

1. Introduction to Modeling and Decision Analysis -- 2. Introduction to Optimization and Linear Programming -- 3. Modeling and Solving LP Problems in a Spreadsheet -- 4. Sensitivity Analysis and the Simplex Method -- 5. Network Modeling -- 6. Integer Linear Programming -- 7. Goal Programming and Multiple Objective Optimization -- 8. Nonlinear Programming & Evolutionary Optimization -- 9. Regression Analysis -- 10. Data Mining -- 11. Time Series Forecasting -- 12. Introduction to Simulation Using Analytic Solver Platform -- 13. Queuing Theory -- 14. Decision Analysis.

Summary: Valuable software, realistic examples, clear writing, and fascinating topics help you master key spreadsheet and business analytics skills with Spreadsheet Modeling and Decision Analysis, 8th edition. You'll find everything you need to become proficient in today's most widely used business analytics techniques using Microsoft (R) Office Excel (R) 2016. Author Cliff Ragsdale -- respected innovator in business analytics -- guides you through the skills you need, using the latest Excel (R) for Windows. You gain the confidence to apply what you learn to real business situations with step-by-step instructions and annotated screen images that make examples easy to follow. The World of Management Science sections further demonstrates how each topic applies to a real company. Each new edition includes extended trial licenses for Analytic Solver Platform and XLMiner with powerful simulation and optimization tools for descriptive and prescriptive analytics and a full suite of tools for data mining in Excel.

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Marbella International University Centre Library	658.4032 RAG spr (Browse shelf(Opens below))	Available	12164

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Previous	658.403 SHA ana Analytics, data science, & artificial intelligence : systems for decision support	658.403 SHA ris Risk taking :	658.4030028 ALB bus Business Analytics: Data Analysis & Decision Making	658.4032 RAG spr Spreadsheet modeling and decision analysis :	658.4033 MOR qua Quantitative approaches in business studies	658.4038 GRO fun Fundamentals of business intelligence /	658.4038 MAR big Big data in practice :	Next

Includes bibliographical references and index.

1. Introduction to Modeling and Decision Analysis --
2. Introduction to Optimization and Linear Programming --
3. Modeling and Solving LP Problems in a Spreadsheet --
4. Sensitivity Analysis and the Simplex Method --
5. Network Modeling --
6. Integer Linear Programming --
7. Goal Programming and Multiple Objective Optimization --
8. Nonlinear Programming & Evolutionary Optimization --
9. Regression Analysis --
10. Data Mining --
11. Time Series Forecasting --
12. Introduction to Simulation Using Analytic Solver Platform --
13. Queuing Theory --
14. Decision Analysis.

Valuable software, realistic examples, clear writing, and fascinating topics help you master key spreadsheet and business analytics skills with Spreadsheet Modeling and Decision Analysis, 8th edition. You'll find everything you need to become proficient in today's most widely used business analytics techniques using Microsoft (R) Office Excel (R) 2016. Author Cliff Ragsdale -- respected innovator in business analytics -- guides you through the skills you need, using the latest Excel (R) for Windows. You gain the confidence to apply what you learn to real business situations with step-by-step instructions and annotated screen images that make examples easy to follow. The World of Management Science sections further demonstrates how each topic applies to a real company. Each new edition includes extended trial licenses for Analytic Solver Platform and XLMiner with powerful simulation and optimization tools for descriptive and prescriptive analytics and a full suite of tools for data mining in Excel.

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