Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 3408

003 - CONTROL NUMBER IDENTIFIER

• control field: MIUC

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20200305085151.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 160722n| azannaabn |n aaa

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

• LC control number: n 2016039677

040 ## - CATALOGING SOURCE

• Original cataloging agency: DLC
• Language of cataloging: eng
• Description conventions: rda
• Transcribing agency: DLC

100 1# - HEADING--PERSONAL NAME

• Personal name: Iglesias, Oriol

670 ## - SOURCE DATA FOUND

• Source citation: Brand desire, 2016:
• Information found: ECIP t.p. (Oriol Iglesias) data view screen (Associate Professor and the Director at the Department of Marketing Management at ESADE Business School; Director of the ESADE Brand Institute)