Understanding new media : (Record no. 57)

MARC details
000 -LEADER
fixed length control field 03513nam a22002537a 4500
003 - CONTROL NUMBER IDENTIFIER
control field MIUC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180516163558.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141126s2010 nyu||||| |||| 000 | eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781433111266
040 ## - CATALOGING SOURCE
Original cataloging agency MIUC
Language of cataloging eng
Transcribing agency MIUC
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
100 1# - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 190
Personal name Logan, Robert K.,
Dates associated with a name 1939-
952 ## - Items
Itemnumber 59
245 10 - TITLE STATEMENT
Title Understanding new media :
Remainder of title extending Marshall McLuhan /
Statement of responsibility, etc. Robert K. Logan.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Peter Lang,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent 389 p. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Ch. 1. "New Media" and Marshall McLuhan --<br/>Pt. 1. Methodological consideration.<br/>Ch. 2. McLuhan’s methodology.<br/>Ch. 3. Five communication ages.<br/>Ch. 4. To what extent do the "new media" confirm or contradict McLuhan’s predictions?<br/>Ch. 5. The fourteen messages of "new media".<br/>Ch. 6. The "digital economy".<br/>Ch. 7. Scaffolding and cascading technologies and media --<br/>Pt. 2. How the new media have impacted the media analyzed in understanding media (UM).<br/>Ch. 8. The spoken word: impact of "new media" on the spoken word.<br/>Ch. 9. The written word.<br/>Ch. 10. Roads and paper routes.<br/>Ch. 11. Number.<br/>Ch. 12. Clothing.<br/>Ch. 13. Housing.<br/>Ch. 14. Money.<br/>Ch. 15. Clocks.<br/>Ch. 16. The print.<br/>Ch.17. Comics.<br/>Ch. 18. The printed word sand books.<br/>Ch. 19. Wheel, bicycle, and airplane.<br/>Ch. 20. The photograph.<br/>Ch. 21. Press (Newspapers) and the news.<br/>Ch. 22. Motorcar.<br/>Ch. 23. Ads.<br/>Ch. 24. Games.<br/>Ch. 25. Telegraph.<br/>Ch. 26. The typewriter.<br/>Ch. 27. The telephone.<br/>Ch. 28. The phonograph.<br/>Ch. 29. Movies.<br/>Ch. 30. Radio.<br/>Ch. 31. Television.<br/>Ch. 32. Weapons.<br/>Ch. 33. Automation --<br/>Pt. 3. The analysis of the new media not dealt with in UM: are mass media abating in influence?<br/>Ch. 34. Hybrid or convergent technologies.<br/>Ch. 35. The multifunction printer, photocopier, scanner, and fax.<br/>Ch. 36. The cell phone.<br/>Ch. 37. The personal computer.<br/>Ch. 38. The PDA.<br/>Ch. 39. Computer software.<br/>Ch. 40. The internet.<br/>Ch. 41. Email, instant messaging (IM).<br/>Ch. 42. Bulletin boards, usenets, listservs, and chat.<br/>Ch. 43. The world wide web.<br/>Ch. 44. Blogs.<br/>Ch. 45. Search engines plus Google and libraries.<br/>Ch. 46. Video conferencing and web-based collaboration tools.<br/>Ch. 47. Virtual reality (VR) and simulations.<br/>Ch. 48. Robots, bots, and agents.<br/>Ch. 49. Artificial intelligence (AI) and expert systems.<br/>Ch. 50. "Smart tags" and dataspace.<br/>Ch. 51. Enabling technologies not dealt with in understanding media --<br/>Appendix 1. McLuhan’s methodology --<br/>Appendix 2. The emergence and evolution of the world wide web and individual web sites.
520 ## - SUMMARY, ETC.
Summary, etc. Marshall McLuhan made many predictions in his seminal 1964 publication, "Understanding Media: Extensions of Man". Among them were his predictions that the Internet would become a Global Village, making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression the medium is the message. These predictions form the genesis of this work where "Understanding Media" to analyze the new media McLuhan foreshadowed and yet was never able to analyze or experience.
600 10 - SUBJECT ADDED ENTRY--PERSONAL NAME
9 (RLIN) 164
Personal name McLuhan, Marshall,
Dates associated with a name 1911-1980
Title of a work Understanding media
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 166
Topical term or geographic name entry element Mass media
General subdivision Technological innovations
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 191
Topical term or geographic name entry element Mass media
General subdivision History
Chronological subdivision 20th century
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 191
Topical term or geographic name entry element Mass media
General subdivision History
Chronological subdivision 21st century
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     Marbella International University Centre Marbella International University Centre Library 16/05/2018 1 302.23 LOG und 20/05/2021 13/05/2021 16/05/2018 Books


© Marbella International University Centre, 2024. All rights reserved.

(Koha-ILS, Implemented and customized by MIUC Library in 2015)