International strategy : (Record no. 241)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01636nam a2200229 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MIUC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190412124505.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150107s2014 enka|||| |||| 001 | eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781405139687 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MIUC |
| Language of cataloging | eng |
| Transcribing agency | MIUC |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.401 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1368 |
| Personal name | Collis, David J. |
| 952 ## - Items | |
| Itemnumber | 282 |
| 245 10 - TITLE STATEMENT | |
| Title | International strategy : |
| Remainder of title | concepts, contexts and implications / |
| Statement of responsibility, etc. | David Collis. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chichester : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 374 p. : |
| Other physical details | ill. b&w ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. The ubiquity and importance of international competition -- <br/>2. Why do firms go international? The justification for the existence of the multinational corporation -- <br/>3. What is distinctively international about international strategy? -- <br/>4. What is uniquely strategic about international strategy? -- <br/>5. Generic international strategies -- <br/>6. Choice of generic international strategy -- <br/>7. What product? -- <br/>8. Which country? -- <br/>9. Where to locate? -- <br/>10. How to organize? -- <br/>11. The modern multinational: is there one best strategy? Are we all transnational now? |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Provides theoretical insight and pragmatic tools that address the decisions facing senior managers in multinational corporations; explores the critical differences between domestic and international competition: the heterogeneity of markets in which companies are involved; the volatility of economic conditions that firms face; and the increased scale of activities fostered by global participation. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 233 |
| Topical term or geographic name entry element | International business enterprises |
| General subdivision | Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 1369 |
| Topical term or geographic name entry element | Competition |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Marbella International University Centre | Marbella International University Centre | Library | 01/06/2018 | 658.401 COL int | 27/03/2019 | 01/06/2018 | Books |