Redefining global strategy : (Record no. 1904)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03034cam a2200277 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MIUC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211028081500.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 212028s2018 maua b 001 0 eng c |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781633696068 |
| Qualifying information | (hardcover : alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MH/DLC |
| Language of cataloging | eng |
| Transcribing agency | MH |
| Description conventions | rda |
| Modifying agency | DLC |
| -- | MIUC |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4012 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ghemawat, Pankaj |
| Relator term | author |
| 9 (RLIN) | 5457 |
| 952 ## - Items | |
| Itemnumber | 12234 |
| 245 10 - TITLE STATEMENT | |
| Title | Redefining global strategy : |
| Remainder of title | crossing borders in a world where differences still matter / |
| Statement of responsibility, etc. | Pankaj Ghemawat. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Boston, Massachusetts : |
| Name of producer, publisher, distributor, manufacturer | Harvard Business Review Press, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2018]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 260 pages : |
| Other physical details | illustrations ; |
| Dimensions | 25 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part one. Value in a world of differences -- <br/>1. Semiglobalization and strategy -- <br/>2. Differences across countries. The CAGE distance framework -- <br/>3. Global value creation. The adding value scorecard -- <br/>Part two. Strategies for global value creation: <br/>4. Adaptation. Adjusting to differences -- <br/>5. Aggregation. Overcoming differences -- <br/>6. Arbitrage. Exploiting differences -- <br/>7. Playing the differences. The AAA triangle -- <br/>8. Toward a better future. Getting started. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Why do so many global strategies fail--despite companies' powerful brands and other border-crossing advantages? Seduced by market size, the illusion of a borderless, "flat" world, and the allure of similarities, firms launch one-size-fits-all strategies. But cross-border differences are larger than we often assume, explains Pankaj Ghemawat in Redefining Global Strategy, with a New Introduction. Most economic activity--including direct investment, tourism, and communication--happens locally, not internationally. In this "semi-globalized" world, one-size-fits-all strategies don't stand a chance. Companies must instead reckon with cross-border differences. Ghemawat shows you how--by providing tools for: assessing the cultural, administrative, geographic, and economic differences between countries at the industry level and deciding which ones merit attention; tracking the implications of particular border-crossing moves for your company's ability to create value; and creating superior performance with strategies optimized for adaptation (adjusting to differences), aggregation (overcoming differences), and arbitrage (exploiting differences), and for compound objectives. In-depth examples reveal how companies such as Cemex, Toyota, Procter & Gamble, Tata Consultancy Services, IBM, and GE Healthcare have adroitly managed cross-border differences--as well as how other well-known companies have failed at this challenge. Crucial for any business competing across borders, this book will transform the way you approach global strategy.-- |
| Assigning source | Provided by publisher |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | International business enterprises |
| General subdivision | Management |
| 9 (RLIN) | 233 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Strategic planning |
| 9 (RLIN) | 877 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Intercultural communication |
| 9 (RLIN) | 133 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| 952 ## - Items | |
| -- | 2273 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Marbella International University Centre | Marbella International University Centre | Library | 09/11/2021 | 1 | 26.58 | 658.4012 GHE red | 09/11/2021 | 26.58 | 09/11/2021 | Books |