Fashion retailing : (Record no. 1746)

MARC details
000 -LEADER
fixed length control field 03923cam a2200241 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field MIUC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190422125639.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190422s2019 enka 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781350124813
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency DLC
-- MIUC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 746.92068
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Koumbis, Dimitri
9 (RLIN) 1383
952 ## - Items
Itemnumber 2102
245 10 - TITLE STATEMENT
Title Fashion retailing :
Remainder of title from managing to merchandising /
Statement of responsibility, etc. Dimitri Koumbis.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London, etc. :
Name of publisher, distributor, etc. Bloomsbury Visual Art,
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 190 pages :
Other physical details ill. col. ;
Dimensions 23 cm.
490 0# - SERIES STATEMENT
Series statement Basics fashion management
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction --<br/>Ch. 1. What is retailing? ; <br/>The history of retail ; <br/>Understanding the difference between retailing and the retailer ; <br/>Classification of retailers ; <br/>On-site vs. off-site retailing ; <br/>Multichannel retail approaches ; <br/>Interview: Kyle Muller-Shop Owner ; <br/>Case study: Harvey Nichols ; <br/>Chapter 1 summary --<br/>Ch. 2. Retail consumer markets ; <br/>Consumer behavior ; <br/>Consumer demographics ; <br/>Site selection and store location ;<br/>Emerging domestic and international markets ; <br/>Interview: Tate Ragland-Retail ; <br/>Market Researcher ; <br/>Case study: Target ; <br/>Chapter 2 summary -- <br/>Ch. 3. Retail corporate offices ; <br/>Corporate offices and their role ; <br/>Strategic planning ; <br/>Supporting store teams ; <br/>Ethics and corporate ; <br/>Social responsibility ; <br/>Interview: Jackie Mallon-Corporate Fashion Designer ; <br/>Case study: American Apparel ; <br/>Chapter 3 summary -- <br/>Ch. 4. Store management ; <br/>Store management and the back of house ; <br/>Employee management ; <br/>Store logistics ; <br/>Merchandise controls and loss prevention ; <br/>Interview: Shana Tabor-Vertically Integrated Retailer ; <br/>Case study: All Saints ; <br/>Chapter 4 summary -- <br/>Ch. 5. Store Merchandising ; <br/>Merchandising and the front of house ; <br/>Merchandising vs. visual merchandising ; <br/>Merchandising the store environment ; <br/>Interview: Alfonso Paradinas-Merchandiser ; <br/>Case study: Gap ; <br/>Chapter 5 summary -- <br/>Ch. 6. Trends in retailing ; <br/>E-commerce and the online shopper ; <br/>Mobile retail, pop-up, and concept shops ; <br/>Retailer and designer collaborations ; <br/>Technology in the retail sector ; <br/>Interview: International Playground-Wholesaler and Retailer ; <br/>Case study: ASOS ; <br/>Chapter 6 summary.
520 ## - SUMMARY, ETC.
Summary, etc. Throughout modern history, retailers have opened their doors to consumers, providing them with goods and services that satisfy both rational and emotional needs. They do this by evoking a customer's sensory system, to create memorable experiences that will entice shoppers to visit again and again.<br/><br/>Starting with a brief overview of the history of retail, market research, site selection and retail typology are then discussed. The differences between on-site and off-site retailing are distinguished; and multi-channel approaches that have been used in retail test markets as a means to cost-effective growth within the industry are explored, with specific reference to how technology has created a new formula within a stagnant model.<br/><br/>Fashion Retailing further explores back-of-house functions, such as human resources (hiring, payroll, job descriptions and salaries) and loss prevention from a management standpoint. Front-of-house functions, including merchandising (product analysis, fixturing, fixture sales tracking), visual merchandising (seasonal displays, windows, mannequins), circulation patterns and the relationship between the merchandising and management teams in driving overall sales and brand image, are explored across different retailers. <br/><br/>Readers will gain a thorough understanding of how the retail model operates in an effort to continually capture the ever-changing market, as well as an insight into corporate social responsibility (CSR) and brand sustainability.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Fashion merchandising
9 (RLIN) 1340
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retail trade
9 (RLIN) 437
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Marbella International University Centre Marbella International University Centre Library 02/07/2019 1 24.50 3 2 746.92068 KOU fas 23/02/2021 19/11/2020 27.85 02/07/2019 Books


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