The fundamentals of fashion management / (Record no. 1738)

MARC details
000 -LEADER
fixed length control field 02082cam a2200289 i 4500
001 - CONTROL NUMBER
control field 19509644
003 - CONTROL NUMBER IDENTIFIER
control field MIUC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190411104556.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190410s2018 enka b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781474271219 (pbk)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781474271226 (ePDF)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 746.92068
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dillon, Susan
9 (RLIN) 1341
952 ## - Items
Itemnumber 2093
245 14 - TITLE STATEMENT
Title The fundamentals of fashion management /
Statement of responsibility, etc. Susan Dillon.
250 ## - EDITION STATEMENT
Edition statement Second Edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London, etc. :
Name of publisher, distributor, etc. Bloomsbury Visual Arts,
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
Extent vii, 192 p. :
Other physical details ill. col. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Ch. 1. The business of fashion -- <br/>Ch. 2. Fashion trend prediction -- <br/>Ch. 3. Getting a product market -- <br/>Ch. 4. Fashion transition -- <br/>Ch. 5. Fashion marketing and communication -- <br/>Ch. 6. The fashion machine -- <br/>Ch. 7. Fashion entrepreneurship and management.
520 ## - SUMMARY, ETC.
Summary, etc. The Fundamentals of Fashion Management provides an in-depth look at the changing face of today's fiercely competitive fashion industry. Providing invaluable behind-the-scenes insights into the roles and processes of the industry, this book combines creative and business approaches for all those seeking to gain a solid understanding of what it means to work in the fashion sector.<br/><br/>Packed with new visuals, case studies and exercises, The Fundamentals of Fashion Management also contains new interviews with key players from different sectors in the global fashion industry, including with a fashion forecaster, a brand account manager, a fashion buyer, a digital marketing manager, fashion journalist, and a fashion entrepreneur. With an additional new chapter on entrepreneurship and management, this a must-have handbook for all those looking to create successful business practice in fashion management, marketing, buying, retailing and related fields.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Clothing trade
General subdivision Management
9 (RLIN) 1339
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Fashion merchandising
9 (RLIN) 1340
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Fashion design
9 (RLIN) 1342
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Fashion
9 (RLIN) 1343
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Marbella International University Centre Marbella International University Centre Library 10/04/2019 1 27.81 5 4 746.92068 DIL fun 10/11/2021 16/02/2021 31.52 10/04/2019 Books


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