Retailing management / (Record no. 1737)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02820cam a2200253 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MIUC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190410124454.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190410s2019 nyuab b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781260084764 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | YDX |
| -- | YDXCP |
| -- | UKMGB |
| -- | DLC |
| -- | MIUC |
| Language of cataloging | eng |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.87 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Levy, Michael, |
| Dates associated with a name | 1950- |
| 9 (RLIN) | 1335 |
| 952 ## - Items | |
| Itemnumber | 2092 |
| 245 10 - TITLE STATEMENT | |
| Title | Retailing management / |
| Statement of responsibility, etc. | Michael Levy, Barton A. Weitz, Dhruv Grewal. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed., international student ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill Education, |
| Date of publication, distribution, etc. | 2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 582 p. : |
| Other physical details | ill. col., maps ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Pt. 1. The World of Retailing -- <br/>Ch. 1. Introduction to the World of Retailing -- <br/>Ch. 2. Types of Retailers -- <br/>Ch. 3. Multichannel and Omnichannel Retailing -- <br/>Ch. 4. Customer Buying Behavior -- <br/>Pt. 2. Retailing Strategy -- <br/>Ch. 5. Retail Market Strategy -- <br/>Ch. 6. Financial Strategy -- <br/>Ch. 7. Retail Locations -- <br/>Ch. 8. Retail Site Location --<br/>Ch. 9. Information Systems and Supply Chain Management -- <br/>Ch. 10. Customer Relationship Management -- <br/>Pt. 3. Merchandise Management -- <br/>Ch. 11. Managing the Merchandise Planning Process -- <br/>Ch. 12. Buying Merchandise -- <br/>Ch. 13. Retail Pricing -- <br/>Ch. 14. Retail Communication Mix -- <br/>Pt. 4. Human Resources and Store Management -- <br/>Ch. 15. Human Resources and Managing the Store -- <br/>Ch. 16. Store Layout, Design, and Visual Merchandising -- <br/>Ch. 17. Customer Service -- <br/>Pt. 5. Cases -- <br/>Glossary -- <br/>Index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Retailing Management 10e highlights the many ways the retail industry has transformed and evolved over the past four years. In keeping with its market-leading tradition, the 10th edition focuses on key strategic issues with an emphasis on financial consideration and implementation through merchandise and store management. These strategic and more tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling both merchandise and services. In preparing this edition, the authors focused on five important factors that continue to delineate outstanding retailers:<br/>-The use of big data and analytical methods for decision making. <br/>-The application of social media and mobile for communicating with customers and enhancing their shopping experience.<br/>-The issues involved in utilizing a mobile channel and providing a seamless multi-channel experience for customers.<br/>-The engagement in the overarching emphasis on conscious marketing and corporate social responsibility when making business decisions.<br/>-The impact of globalization on the retail industry. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Retail trade |
| General subdivision | Management |
| 9 (RLIN) | 437 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Weitz, Barton A. |
| Relator code | aut |
| 9 (RLIN) | 1336 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Grewal, Dhruv |
| Relator code | aut |
| 9 (RLIN) | 1337 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Marbella International University Centre | Marbella International University Centre | Library | 10/04/2019 | 1 | 55.62 | 2 | 658.87 LEV ret | 13/02/2020 | 13/02/2020 | 63.04 | 10/04/2019 | Books |