The end of corporate social responsibility :
Fleming, P. 1972-
The end of corporate social responsibility : crisis and critique / Peter Fleming and Marc T. Jones. - Los Angeles : SAGE, 2013. - 125 p. ; 25 cm.
Includes bibliographical references and index.
Introduction: Why the end of Corporate Social Responsibility? --
1. Welcome to the house of the blind: what CSR does not see? --
2. The MNC to the rescue? Corporate citizenship theory --
3. Stakeholder theory and other fantasies of the "ethical corporation" --
4. The new opium of the people: CSR and the employee --
5. From propaganda to parasite? Towards a critical political economy of CSR --
Conclusion: The beginning of (non) Corporate Social Responsiblity.
Presents the argument that most CSR-related activity aims to gain legitimacy from consumers and employees, and therefore furthers the exploitative and colonizing agenda of the corporation. By examining CSR in the context of the political economy of late capitalism, it puts the emphasis back on the fact that most large corporations are fundamentally driven by profit maximization, making CSR initiatives merely another means to this end. Rather than undermining or challenging unsustainable corporate practices CSR is exposed as an ideological practice that actually upholds the prominence of such practices.
9781849205153
Social responsibility of business
658.408
The end of corporate social responsibility : crisis and critique / Peter Fleming and Marc T. Jones. - Los Angeles : SAGE, 2013. - 125 p. ; 25 cm.
Includes bibliographical references and index.
Introduction: Why the end of Corporate Social Responsibility? --
1. Welcome to the house of the blind: what CSR does not see? --
2. The MNC to the rescue? Corporate citizenship theory --
3. Stakeholder theory and other fantasies of the "ethical corporation" --
4. The new opium of the people: CSR and the employee --
5. From propaganda to parasite? Towards a critical political economy of CSR --
Conclusion: The beginning of (non) Corporate Social Responsiblity.
Presents the argument that most CSR-related activity aims to gain legitimacy from consumers and employees, and therefore furthers the exploitative and colonizing agenda of the corporation. By examining CSR in the context of the political economy of late capitalism, it puts the emphasis back on the fact that most large corporations are fundamentally driven by profit maximization, making CSR initiatives merely another means to this end. Rather than undermining or challenging unsustainable corporate practices CSR is exposed as an ideological practice that actually upholds the prominence of such practices.
9781849205153
Social responsibility of business
658.408