The Financial Times essential guide to writing a business plan : how to win backing to start up or grow your business / Vaughan Evans.

By:

Evans, Vaughan, 1951-

Material type:

TextPublication details: Harlow : Pearson, c2011.Description: 232 p. ; 22 cmISBN:

9780273757986

Other title:

Writing a business plan : how to win backing to start up or grow your business

Uniform titles:

Financial times (London, England)

Subject(s):

DDC classification:

658.401

Contents:

1. Essential preparation -- 2. The business -- 3. Market demand -- 4. Competition -- 5. Strategy -- 6. Resources -- 7. Financials and forecast -- 8. Risk, opportunity and sensitivity -- 9. Conclusion -- 10. Monitoring and evaluating.

Summary: Wheter you seek financial backing or board consent, it will give you the critical knowledge you need to get the go-ahead. By focusing clearly on your objective, it will help you to convey the necessary evidence and address your backer's concerns.

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Holdings
Item type	Current library	Call number	Status	Notes	Barcode
Books	Marbella International University Centre Library	658.401 EVA wri (Browse shelf(Opens below))	Lost	Lost item	10586

Includes index.

1. Essential preparation --
2. The business --
3. Market demand --
4. Competition --
5. Strategy --
6. Resources --
7. Financials and forecast --
8. Risk, opportunity and sensitivity --
9. Conclusion --
10. Monitoring and evaluating.

Wheter you seek financial backing or board consent, it will give you the critical knowledge you need to get the go-ahead. By focusing clearly on your objective, it will help you to convey the necessary evidence and address your backer's concerns.

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